Oracle营销云助力思科获取高质量的销售线索,打造高效互动的客户体验
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思科利用 Oracle BlueKai 营销大数据管理平台高效获取目标客户特征数据,进行大数据优化、分析,通过科学的受众分类提升获客效率。同时,与微信全面集成的 Oracle Eloqua 也帮助思科在中国轻松开展社交媒体营销,通过各渠道粉丝相互识别改善用户画像,提升销售转化率。
思科利用 Oracle BlueKai 营销大数据管理平台高效获取目标客户特征数据,进行大数据优化、分析,通过科学的受众分类提升获客效率。同时,与微信全面集成的 Oracle Eloqua 也帮助思科在中国轻松开展社交媒体营销,通过各渠道粉丝相互识别改善用户画像,提升销售转化率。
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