Oracle营销云助力思科获取高质量的销售线索,打造高效互动的客户体验
1:25
思科利用 Oracle BlueKai 营销大数据管理平台高效获取目标客户特征数据,进行大数据优化、分析,通过科学的受众分类提升获客效率。同时,与微信全面集成的 Oracle Eloqua 也帮助思科在中国轻松开展社交媒体营销,通过各渠道粉丝相互识别改善用户画像,提升销售转化率。
思科利用 Oracle BlueKai 营销大数据管理平台高效获取目标客户特征数据,进行大数据优化、分析,通过科学的受众分类提升获客效率。同时,与微信全面集成的 Oracle Eloqua 也帮助思科在中国轻松开展社交媒体营销,通过各渠道粉丝相互识别改善用户画像,提升销售转化率。
Customer Experience Similar Videos
-
The power of an enterprise POS platform powered by the cloud
2:21
Here's a look at how Mexico's largest franchisee of Burger King and Church's Chicken use Oracle MICROS Simphony POS to transform their data into information, embrace innovation and improve the customer experience through the power of Oracle's cloud.
-
Customer-obsessed marketers succeed with personalization—highlights
3:08
Missed the event? Hear how you can create new ways of delivering marketing personalization techniques, gain new industry-expert insights, and set your own personalization goals to keep pace with current trends.
-
Personalization in practice: Hear from the experts
38:28
Join guest speakers from Forrester, Sleep Number Corporation, and Dow Jones' Business and Information Services as they share success stories, best practices, and key takeaways around putting personalization into practice.