Thriving in the Experience Economy: Priorities for the CMO
14:30
Stefan Tornquist, SVP of Research, Econsultancy explores key lessons from “before” and “after” the emergence of the experience economy and addresses the most critical capabilities marketing needs to thrive in a world defined by the digital customer.
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Thriving in the Experience Economy: Priorities for the CMO
Stefan Tornquist, SVP of Research, Econsultancy explores key lessons from “before” and “after” the emergence of the experience economy and addresses the most critical capabilities marketing needs to thrive in a world defined by the digital customer.