Why Your CFO Should Care About the Customer Experience
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Collaboration between your CFO, CMO, CTO, and COO can improve the customer experience. McKinsey’s expert CX consultant outlines key priorities CFOs must embrace to reimagine the customer experience and support new customer-centric business models.
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Why Your CFO Should Care About the Customer Experience
Collaboration between your CFO, CMO, CTO, and COO can improve the customer experience. McKinsey’s expert CX consultant outlines key priorities CFOs must embrace to reimagine the customer experience and support new customer-centric business models.